THE GOKOWEIS’ ROBINSONS Land Corp. (RLC) has debuted in the luxury residential condominium market with the launch of a P4-billion, 29-storey, two tower property development within the Makati central business district.
The new project the 600-unit “Signa Designer Residences,” is a joint venture with Security Land Corp., the real estate unit of Security Bank Corp. that owns the one-hectare project site at the corner of Valero and Rufino Streets in Salcedo Village.
During the unveiling of the project Monday night, RLC president Frederick Go said the new project was not only sitting on a prime location in Makati City but also offered a unique urban community based on a pioneering concept in the country – the first and only designer residences.
Designer residences feature, Layug, Cobonpue
He noted that the project incorporated elements of architecture, interior and space design, and furniture designm harnessing the expertise of three renowned names in Philippine design and architecture: Furniture and space designer Antonio “Budji” Layug, architect Royal Pineda and furniture designer Kenneth Cobonpue.
“The project sets the tone for an artist-inspired environment that promotes a well-balanced lifestyle,” the project primer said. It added that look and feel would be “thoroughly organic and exquisitely tropical” reflective of the three famous Filipino designers philosophies.
The units are priced at a range of P4 million to P12 million, offering single, two- and three-bedroom units ranging from 33 to 93 square meters.
“The buyer has the choice to purchase a standard finish, designer finish and upgrade further to Cobonpue series,” Go said.
Go said discerning buyers were willing to pay a premium for high-quality development. Buyers may choose to shell out an additional P750,000.00 to P1.6 million depending on their choice of “luxe,” “designer luxe” or “Cobonpue” finish.
Cobonpue, who trained in New York, Italy and Germany, is an internationally recognized furniture designer, having won the 2005 Design for Asia of Hong Kong, Asia’s highest award, for his “Lolah” chair.
Layug is a celebrated furniture and interior designer across Asia and the United States after designing his first collection of bamboo furniture 30 years ago. He was the first Filipino designer to be featured in Bloomingdale’s “The China Exhibit” and keeps a formidable presence overseas with shops in Bangkok, Kuala Lumpur, showrooms in San Francisco and Los Angeles and various representative stores across the globe.
Renowned architect Pineda is the managing and designing partner at Budgi Layug + Royal Pineda Design Architects who trained at the firm of National Artist for Architecture Leandro Locsin. He was the creator of a number of luxury projects in the Philippines and in Asia such as The Trees in Bangkok, The Copper in Kuala Lumpur and Grand Napalai in Phuket.
RLC is one of the country’s biggest property developers but previous high-rise residential projects have mostly focused on the middle income market. This is its first venture into the luxury condominium market.
By Doris C. Dumlao
Philippine Daily Inquirer
